In this year's marquee races — gubernatorial campaigns in Virginia, where Deeds goes up against Republican Bob McDonnell, and New Jersey, where Democratic incumbent Jon Corzine faces a tough challenge from Republican Chris Christie — candidates are trying to duplicate Obama's success using modern communications tools to mobilize supporters. "Any smart campaign will take a look at everything that was done before," said Mo Elleithee, who was a strategist for Terry McAuliffe's unsuccessful Democratic gubernatorial primary bid in Virginia this year. "This will be a first test of how to take the '08 strategies."
Monday, June 22, 2009
Obama Campaign Style in 2009
My student Nick Warshaw wrote a terrific study of the organization of the Obama campaign. (Hint to any publishers reading the blog: the ms would make a terrific book.) That campaign continues to be relevant, shaping the off-off-year elections. AP reports: