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Defying the Odds

Defying the Odds
New book about the 2016 election.

Thursday, October 1, 2015

Third Quarter Fundraising

Chris Cillizza reports at The Washington Post:
Democratic presidential candidate Hillary Rodham Clinton technically beat Bernie Sanders by $2 million in the chase for campaign cash over the past three months. But that isn't the story — not even close.
Clinton held 58 fundraising events to raise her total; Sanders held seven. As of the end of September, Sanders had brought in 1.3 million total donations from 650,000 individuals since he began running. Clinton's campaign did not release how many total donors she has. And Sanders ended September with $25 million in the bank; Clinton did not release how much money her campaign had on hand.
Read between the lines, and you get this: Sanders is drawing huge amounts of small-dollar donations via the Web. That means two important things: (1) Sanders has been able to concentrate on meeting and greeting potential voters rather than spending his time courting donors, and (2) He has been able to conserve money because he isn't spending cash on lavish events for donors.
Jonathan Swan reports at The Hill:
The campaign of retired pediatric neurosurgeon and GOP presidential candidate Carson confirmed to The Hill on Wednesday night — just hours before the midnight deadline — that it had raised more than $20 million in quarter three.
Carson communications director Doug Watts said the haul raised the campaign's total to more than $31 million from 600,000 donations and 363,000 unique donors. Watts added that the campaign raised more than $1 million in a 24-hour period surrounding the last debate.
...

Asked whether the Carson campaign had calculated its burn rate, Watts replied via email: "We don’t look at it as burn rate, we look at it as an investment in creating a donor list, which then costs very little to reconnect with in the future.”