Search This Blog

Defying the Odds

Defying the Odds
New book about the 2016 election.

Sunday, October 14, 2018

Democratic Money Advantage

In Defying the Odds, we discuss state and congressional elections as well as the presidential race

Alex Isenstadt at Politico:
Since the end of July, Republican candidates in the 70 most contested races have reserved $60 million in TV ads, compared to $109 million for Democratic hopefuls, according to figures compiled by media trackers and reviewed by POLITICO. The disparity is almost certain to grow, as former New York City Mayor Michael Bloomberg makes good on plans to spend nearly $80 million to help Democrats flip the House.

“From Democrat candidates to outside groups, we’ve never seen anything like this before,” said Brian Walsh, president of the pro-Trump America First Action super PAC. “They are dumping in cash by the truckload.”
...
 “We’re raising more money than we usually do on our side, and they’re raising more than they ever do and it’s because of Trump," [Charlie] Black said. "He’s the great motivator.”
...
Meanwhile, a blame game is underway. Many Republican lawmakers and strategists are frustrated with the NRCC over its failure to raise more money, they said in interviews. The committee has reserved $46 million on the TV airwaves, compared to $64 million by their Democratic counterpart. A committee spokesman said the NRCC has eclipsed its fundraising record by $20 million this election cycle.
Critics also contend that the House GOP campaign arm has miscalculated by continuing to spend on behalf of Rep. Barbara Comstock, a Northern Virginia Republican who faces an uphill path to reelection. The committee has reserved nearly $5 million in the pricey Washington, D.C. media market — resources, some argue, that could be used to buttress other lawmakers with more realistic odds of winning.
...
Other senior party officials, however, say fault lies with Congressional Leadership Fund. They argue that the group erred by spending millions of dollars on TV ads well before the fall campaign season kicked into gear, when voters weren't as tuned in.