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Divided We Stand

Divided We Stand
New book about the 2020 election.

Friday, January 29, 2010

TNR on OFA in MA

The New Republic reports on Organizing for America's role in the Massachusetts Senate race:

The Coakley operation failed to tap into the deep well of Obama-inspired volunteerism in Massachusetts. But OFA hasn’t done a much better job of cultivating and channeling the kind of movement from which it was born—there’s a disconnect. “I think it’s not about the campaign,” says Massachusetts grassroots organizing consultant Tony Mack, who’s involved with a similar group called Cambridge-Somerville for Change. “If they were doing real organizing, which is encouraging leaders to think for themselves and developing their own priorities, then people would be ready to mobilize more when the time came.”

“The way you build up a strong leadership capacity is to give people independence and power,” Mack goes on. “They didn’t have that, and to some degree, the OFA model right now ends up being that people wait for instructions.”